It is not hard to guess that the first questions you can have when you see our plugin are following:
There are so many Wishlist plugins, why should I buy yours?
What is so special about it?
How can it help my business?
These are questions that we are going to answer in this post.
Competitors and their shortcomings
We’ve made a research and understood that not any of the existing plugins serve our needs. There are many problems that not any of the existing WooCommerce Wishlist plugins are solving.
Mere delusion or Wishlist won’t bring you many benefits by itself.
Not enough to simply install wishlist plugin and wait while all of your visitors will become loyal customers and sales start to grow. You should act! It is the same as working in a complete darkness. It is very important to understand everything that happens in your online store. You should understand the client needs and adapt to it. Otherwise, the products can remain in the wishlist forever.
Developers of WooCommerce Wishlist plugins all like one say that it is an effective way to encourage your customers to return to your site and increase sales. But how do you know that it is really so? In a majority of the time, you can only guess how truly effective wishlist on your site.
So, how to understand that wishlist gives you positive results?
The main slogan of our Wishlist plugin says “Learn what your customers ‘Wish’”, and there is a reason for that.
TI WooCommerce Wishlist plugin not only allows you to add products to the wishlist. It helps you to monitor and understand what happens in your customer’s wishlists.
Moreover not enough just to get customers to come back to your wishlist. It is important to understand what they like and why they do not buying it if they don’t.
To do this, we have made a built-in analytics, which stores all the information about the actions of your clients in the wishlist. From the moment of adding the product to wishlist to purchase. Was the purchase initiated from the wishlist and was it completed? You can see which products are the most popular, as well as a ratio of the additions to wishlist to sales of this product. So you can understand whether people are buying what they like. And if shopping indices are low, despite the fact that the products are “wished”, you can send beautiful built-in promotional e-mails, to all who added a specific product to wishlist.
Keep your friends informed
Another problem that arises with all existing WooCommerce Wishlist plugins is that they are advertised as a list of gifts that you can share with your friends, so they can buy them for you on some holiday. However, products in wishlist can be changed, after you have shared it with your friends. You may change your mind or decide to add new gifts to the wishlist. You will have to inform all your friends about it, again, before they have bought a gift that you already don’t need. Another situation: a couple of friends can choose the same gift, and also buy them from different places!
To avoid such incidents and keep your friends and family always informed about what gifts are relevant at the moment, we have added the ability to subscribe(follow) to wishlist. Now your friends will receive an email every time you make a change in your wishlist. In order not to make it into annoying spam for your friends, they can choose what changes to subscribe, and the site moderator can determine how often “follow” emails are sent to subscribers.
Moreover, “follow” system will allow you to create a whole communities or rules them by yourself. If the wishlist is managed by, for example, some expert or a public person, people will be interested in what he likes and will subscribe to his/her wishlist. We made a widget and shortcode in order to help you promote public wishlists. You can display the most recent or popular wishlists. So people are able to see what products are in the most popular Wishlists, that can work even better than the positive feedback on your product.
And again to understand if the whole wishlist and follow system works, you’ll need some statistics. This is where our built-in analytics will come in handy. You’ll be able to see successful purchases initiated from wishlists and also abandonment rate. This can help you to solve potential problems.
Some plugins automatically delete products from wishlist after adding to cart, what is not actually a proof of purchase. TI WooCommerce Wishlist allows you to trace the products from addition to wishlist to the order complete status.
Other important features that we would like to mention are following
Product Quantity in Wishlist
When you add a product to cart, you can change its quantity. You can do the same in our wishlist. You can add as many products as you wish, who said that you need only one unit of each product?
TI WooCommerce Wishlist knows exactly what product variation you have added to wishlist. Unlike some other wishlist plugins which are adding variable product without choosing the options, for example, color or size.
Beautiful Promotional Emails
We’ve added beautiful designs for your promotional emails, because it is your face, and it should look good 🙂 View Emails
Wishlist button in catalog
We’ve added the ability to display wishlist button not only on the product page but in the catalog as well, with individual settings for both buttons. Check on Preview
Custom Theme integration
A large number of settings and adaptation to the styles of the custom theme will help you to adjust the appearance of the plugin to fit your site as much as possible. Plugins are always installed on the site with custom theme and each has its own specifics. For example, it is not possible to show wishlist button in our Retro theme, only the icon. Therefore, we have added a list of hooks to help developers to easily remove the unwanted (not suitable for the particular theme) option of the plugin.
These are just some of the problems that our Wishlist plugin is solving. There are still a huge number of useful features that we plan to add in the future updates, to make TI WooCommerce Wishlist the most powerful marketing instrument in your store!
Get TI WooCommerce Wishlist
You can download the free version of our Wishlist plugin if you need basic Wishlist functionality or just want to try it out. But if you wish to benefit from all features described in this post, then the Premium version is what you need.
If you are a store owner that using wishlist please help make this plugin more useful by sharing your own experience in the comments below. Tell us what wishlist features you are using and what you are missing and would like to be added.
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